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Expert Business Automation Services
At Blackbird Marketing, a Hertfordshire-based digital marketing and automation agency serving clients across Hertfordshire, London, and the wider UK, we specialise in building seamless backend automation systems that save time, reduce manual work, and turn leads into loyal customers.
Whether you want to automate follow-ups, integrate your CRM, or streamline sales and marketing processes, our tailored automation setups are designed to make your business run smarter — not harder. From workflow creation and CRM setup to reporting dashboards and lead routing, we provide everything you need to keep operations running smoothly behind the scenes.
Industry-Leading Business Automations for UK Companies
With years of experience helping businesses simplify their systems and scale efficiently, Blackbird Marketing understands what it takes to connect every part of your business — from enquiry to conversion.
We don’t just automate tasks — we build smart systems that deliver measurable results. Every setup begins with a deep understanding of your business model, sales process, and pain points. This allows us to design automations that genuinely improve efficiency, accuracy, and output.
By combining custom integrations, data-driven logic, and real-time tracking, we help you reduce admin time, improve response rates, and ensure no lead or opportunity is ever missed.
Helping Businesses Work Smarter with Automation
We help businesses across Hertfordshire, London, and beyond automate repetitive tasks, centralise data, and create predictable workflows that scale with growth. From enquiry capture to invoice generation, our automation systems remove bottlenecks and save valuable hours each week. Whether you’re managing dozens of client enquiries or hundreds of job bookings, we design intelligent systems that connect your CRM, email, calendar, and website — allowing your business to run efficiently with minimal manual input.
Instantly collect and route enquiries from web forms, social ads, and landing pages into your CRM without manual data entry.
Capture & Track Leads Automatically
Centralise Data & Workflows
Connect all your tools — from Wix and HubSpot to Airtable and Google Sheets — into one cohesive system for total visibility.
Eliminate repetitive manual work such as sending emails, scheduling appointments, and updating deal stages with smart automation flows.
Save Time on Admin Tasks
Automate follow-ups and notifications so new leads hear from you instantly — increasing conversion rates and reducing missed opportunities.
Improve Response Times
Bespoke search Engine Optimisation Solutions
Recent SEO Results for our Clients
Our Backend Automation Process
Systemise your business with our proven Backend Automation solutions.
As a results-driven backend automation agency in Hertfordshire, we specialise in streamlining your digital workflows to save time, reduce manual errors, and boost operational efficiency. Our expert team works closely with you to understand your business systems and design tailored automation strategies that simplify day-to-day tasks, enhance customer journeys, and drive long-term growth - all while delivering measurable ROI.
01
Audit & Discovery
We start by reviewing your current tools, workflows, and data flow to identify inefficiencies. This helps us uncover where automation can save time, reduce errors, and increase productivity.
02
System Design & Strategy
Once we understand your processes, we design a clear automation map — outlining how each tool (CRM, email, website, forms, and database) should connect to create a seamless workflow.
03
Integration & Setup
Using tools like Make, Zapier, Airtable, and HubSpot, we connect your systems so data flows automatically between platforms. Whether it’s new leads, invoices, or reports, everything updates in real time.
04
Custom Workflow Creation
We build tailored workflows that handle everything from email follow-ups and status updates to notifications, lead scoring, and deal progression. Each one is designed to reduce admin work and improve response times.
05
Testing & Optimisation
Before going live, we test every step to ensure your automations work flawlessly. We then fine-tune performance to guarantee reliability and consistency across your entire operation.
06
Reporting & Ongoing Support
After launch, we monitor performance and provide detailed reports on how much time and cost your automation is saving. We also offer ongoing support to expand or optimise your workflows as your business grows.
Custom SEO Solutions
Run Your Business — Automatically
Every business has a process. We help you refine it, simplify it, and automate it. Whether you’re a local trades company, a growing service provider, or an established enterprise, we create systems that free up your time and make your business more efficient from the inside out. By combining automation with smart CRM strategy, we help you stay connected to every lead, client, and opportunity — without lifting a finger.
CRM Setup & Optimisation
From pipeline creation and lead tracking to automated reminders and deal management, we set up your CRM to capture every opportunity efficiently. Each system is tailored to your workflow, ensuring smoother communication, faster follow-ups, and complete visibility across your entire sales process.
Workflow Automation & Integrations
From connecting web forms and CRMs to syncing data between Google Sheets, HubSpot, and Make, we build seamless automations that remove manual tasks entirely. Our integrations ensure your tools communicate perfectly, saving hours of admin and keeping your business running effortlessly in the background.
Lead Management & Follow-Up Systems
From capturing enquiries on your website to automating personalised email, SMS, or WhatsApp follow-ups, we make sure no lead slips through the cracks. Each system is designed to respond instantly, nurture prospects, and convert interest into booked calls or confirmed sales.
Reporting Dashboards & Data Syncing
From live analytics and conversion tracking to automated reporting and performance insights, we bring all your data together in one place. Our dashboards update in real time, helping you monitor every lead, sale, and KPI without lifting a finger or opening another spreadsheet.
A growth plan for your brand, no matter the stage
See our range of packages below
Starter
£350
Per Month, £550 Setup Fee
Whats included?
✔ CRM setup & pipeline creation – fully customised to your business flow
✔ Lead capture form integration – automatically send new enquiries to your CRM
✔ Basic email & SMS automation – instant lead alerts and follow-ups
✔ Task & reminder automation – keep your team organised automatically
✔ Monthly keyword tracking – monitor progress across main services
✔ Monthly report – performance insights and ranking growth
✔ Wix or WordPress compatible – fully optimised on either platform
Enterprise
£450
Per Month, £850 Setup Fee
Whats included?
✔ Advanced site-wide SEO audit – full content, technical & backlink review
✔ Custom SEO roadmap – growth plan tailored to your industry and region
✔ 10+ dynamic location pages (Wix CMS) - for rapid expansion
✔ Comprehensive on-page & technical optimisation - across all key services
✔ Monthly blog & content updates – fresh, keyword-driven articles
✔ High-quality link building – ethical backlinks that boost authority
✔ Monthly performance reports – traffic, ranking, and conversion metrics
Business
£250
Per Month, £500 Setup Fee
Whats included?
✔ Full keyword research – uncover local and national ranking opportunities
✔ Dynamic location pages (via Wix CMS) – rank in every service area efficiently
✔ Technical optimisation – schema, sitemaps, and mobile performance
✔ 5–7 optimised service pages – tailored content for each service
✔ Competitor tracking – monitor and outperform local competitors
✔ Monthly content updates – add new keywords and landing pages
✔ Conversion tracking setup – see where enquiries come from
Perfect for businesses of any size looking to build visibility, attract qualified leads, and establish a strong presence on Google.
FAQ's
What exactly is business automation?
Business automation uses software and integrations to handle repetitive tasks automatically — like sending follow-up emails, moving deals through your CRM, or updating spreadsheets. It saves time, reduces human error, and keeps your business running smoothly without constant manual input.
How can automation help my business grow?
Automation frees up hours of admin time every week, letting you focus on revenue-driving work. It improves lead response times, ensures no opportunities slip through the cracks, and gives you clearer data on what’s working — all of which lead to faster, more sustainable growth.
Do I need to be using Wix to benefit from your automation services?
No — while our systems perform exceptionally well with Wix Studio thanks to its integrated CMS, we also build automations for WordPress, HubSpot, Airtable, and custom CRMs. The goal is always the same: create a connected backend that streamlines your entire operation.
What types of automations can you build?
We design everything from lead capture and follow-up sequences to sales pipeline updates, invoicing triggers, CRM syncing, and reporting dashboards. If a task is repetitive or data-driven, we can automate it — saving you time and reducing manual errors.
How long does it take to set up automations?
Basic automations, such as lead routing or CRM updates, can be built and tested within a few days. More advanced, multi-platform systems typically take two to four weeks. We always provide a clear roadmap so you know exactly what’s happening at each stage.
Will automation replace my team or just support them?
Automation isn’t about replacing people — it’s about empowering them. By removing the repetitive work, your team can focus on high-value tasks like customer service, sales, and strategy. It’s the most effective way to scale without increasing workload.
